WHAT IS DIGITAL MARKETING & Its Benefit What is Digital Marketing : This is the new era of marketing , where millions of thousands of businesses worldwide now want to create awareness and sell their products worldwide . The concept of Digital marketing , sheds light to this phenomenon . Digital marketing is the practise of promoting goods and services via online platforms like social media, search engine optimization (SEO), email, and mobile apps. Digital marketing is any type of advertising that uses electronic media. Benefits Of Digital Marketing : Only the prospects who are most likely to buy your product or service should receive your attention. It is more affordable than outbound marketing strategies. By balancing the competitive balance within your sector, digital marketing enables you to compete with more established brands. Digital advertising may be measured. A digital marketing plan may be modified and adjusted more easily. Your conversion rate and the cal...